SportZtars Case Study | The Social 99
Case study

SportZtars

The problem wasn't the brand. It was having enough content to support it.

SportZtars already had plenty to talk about. The website, app, services, updates, photos and videos gave The Social 99 plenty of material to work with. The challenge was turning those resources into a steady stream of content that felt connected to the SportZtars brand.

Instagram needed consistent content. LinkedIn needed to become more active. The brand also needed more graphics and visual assets that could be used across its digital presence.

Without a clear content system, keeping everything active would take time the team could spend elsewhere.

Why did SportZtars choose The Social 99?

  • SportZtars reached out to The Social 99 because it needed a team that could understand the brand before creating content for it.
  • The Social 99 worked with the information, photos, videos and updates SportZtars already had and turned them into usable social content.
  • The focus was on building a stronger professional presence rather than simply increasing the number of posts.
  • The Social 99 handled graphics, social media management and LinkedIn content, while also creating website content when needed.

Building a brand presence that felt more connected

As the content became more consistent, SportZtars started presenting itself more clearly across its channels.
The graphics followed a more connected visual direction. The content was aligned with the audience the brand wanted to reach. LinkedIn had regular content instead of an empty or inactive presence.
Instagram also started gaining attention as a newer channel, helping increase awareness of SportZtars and giving people more opportunities to discover the brand. The goal was simple: make the brand easier to recognise, understand and remember.

Turning existing brand material into a consistent content presence

SportZtars shared its website, photos, videos and business updates. The Social 99 used those materials to create graphics and social content that matched the brand and made its message easier to communicate.

Instagram content became more consistent, giving the brand a stronger visual presence.

LinkedIn also became an active part of the content strategy. Instead of leaving the platform quiet, The Social 99 created content specifically for LinkedIn and helped SportZtars communicate with a more professional audience.

The work also helped build a stronger collection of brand assets that could support future content.

The Social 99 dashboard

The results

The biggest change was consistency.
SportZtars moved from having limited content and brand assets to having a stronger collection of graphics and social content that could support its growing online presence.
The work gave SportZtars a more active professional presence while taking the day-to-day content work off the team's plate.

  • Increased LinkedIn impressions
  • Instagram presence grew from the start
  • Stronger brand awareness
  • More consistent social media content
  • More active LinkedIn presence
  • A stronger collection of brand assets
  • Content aligned with the SportZtars audience
  • More consistent brand presentation across digital channels
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A Stronger Social Presence Starts
With Content That Fits Your Brand

For a growing brand, having the right content ready to share can make it much easier to stay visible and keep your audience connected to what you do.

Your brand has a story to tell. Let The Social 99 help you turn it into consistent content.

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