Social Media Management for Real Estate | The Social 99

Social Media Management for Real Estate That Turns Listings Into Leads

Social Media Management for Real Estate

The Social 99 helps real estate agents and agencies to stay visible with consistent social media content. Our social media marketing services help you to showcase properties and share market updates. We connect you with your potential buyers and sellers while you stay focused on closing deals.

Why Real Estate Businesses Struggle to Get Noticed Online

Managing social media is difficult alongside properties and client meetings. When you post once and then go quiet for weeks, people forget you. Buyers and sellers end up calling the agent they saw last.

So what's getting in your way?

  • Your Property Listings Get Lost in the Feed

    Putting up a listing photo and a price isn't enough anymore. People scroll past it in a second. Good photos, a caption that tells them something about the home, and posting often are what make them stop.

  • Your Posts Aren't Reaching People Who Want to Buy or Sell

    A lot of the people who see your posts aren't in the market at all. Post things locals care about, like new listings, what homes are selling for nearby, or a great café in the area. That way, the people who stop and read are the ones thinking about a move.

  • Your Social Profiles Don't Show What Sets You Apart

    Before contacting an agent, people search for them online. If your last post is from six months ago, they'll wonder if you're still working. And they'll move on to someone else.

  • No Plan Means No Routine

    Without a posting plan, your content looks inconsistent to your audience. One week you share several listings, and the next week your social media goes quiet. Your followers stop expecting anything from you, and they stop checking.

Real estate brokers and agents are often juggling property showings, client calls, and paperwork throughout the day. Social media is usually the first thing to get pushed aside. The Social 99 takes that task off your plate, keeping your business visible to potential buyers and sellers, even during your busiest weeks.

How The Social 99 Helps Real Estate Businesses Grow Online

Building a strong online presence takes time, especially when you are busy managing properties and clients. The Social 99 helps you to stay visible with content. We help you to showcase listings, highlight local market trends and connect with potential buyers and sellers.

We help you maintain a consistent online presence while you focus on managing properties and clients. Our real estate content marketing services include blog articles, website content, and helpful resources that answer common client questions, highlight neighbourhood insights, and showcase your local expertise.

What we help with:

  • Listing showcases
  • Local market trends
  • Blog articles
  • Website content
  • Neighbourhood insights
  1. 1. Content Creation

    We design the graphics, write the captions, and edit Reels and videos of your properties. You just send us the photos.

  2. 2. Content Planning

    Got an open house on Saturday or a new listing going live? We plan your posts around it, and fill the gaps with local news and simple tips for buyers and sellers.

  3. 3. Instagram and Facebook Management

    Our real estate Instagram management means your page never sits empty. We post your listings, nice spots around the neighbourhood, and what's happening in your local market.

  4. 4. Scheduling and Publishing

    We line up your posts a couple of weeks in advance. You won't have to remember to post every day.

  5. 5. Performance Tracking

    Every month we check which posts got the most views and replies. Then we make more of what your followers actually like.

Real work for real businesses, not AI slop.

Every asset below was made by a human designer or video editor on our team. No stock templates, no generic captions.

Instagram post design for a pet grooming business
Instagram post design for a med spa
Instagram post design for a hair and beauty salon
Instagram post design for a restaurant
Instagram post design for a bar
Social media post created for a pet grooming business
Social media post created for a med spa
Social media post created for a hair and beauty salon

Content Strategy Beyond Property Listings

What we create content around

  • Buyer questions
  • Selling decisions
  • Local market

A strong real estate presence gives people more than properties to browse.

With our content marketing service, The Social 99 creates content around common buyer questions, selling decisions and changes in the local market. This gives potential clients a better understanding of the market and a reason to choose you.

SEO and Website Services for Real Estate

Your real estate business needs to be easy to find and simple to contact when people search for property services.

  • 01

    Real Estate SEO Services

    Our real estate SEO Services help improve your website's visibility in search results and connect you with people looking for an agent.

  • 02

    Website Design & Development

    With Website Design & Development for Real Estate, you can showcase property listings, highlight your services, and make it easier for potential clients to enquire.

  • 03

    Website Content

    We also create helpful website content that answers common property questions and highlights your local expertise.

One Place to Manage
Your Content

Social Media Management for Real Estate

Running a real estate business already takes plenty of time, so managing and reviewing content can be difficult.

That's why we provide you with The Social 99 Dashboard, which gives you content updates, team communication and upcoming tasks, all in one place. You can also check progress, share feedback and stay up to date on your content without having to follow up on every detail.

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How We Get Your Real Estate Social Media Running

  1. Understand Your Priorities

    We start with a call. Tell us what you're after, whether that's more buyer enquiries, more seller leads or listings that sell faster, and which properties or services you'd like pushed. We'll also ask who you want to reach, because a luxury apartment and a starter home don't share an audience.

  2. Prepare Your Brand Assets

    Send over whatever you have. Logos, brand colours, property photos, even a rough folder of old marketing material is fine. We'll work out what's usable and ask for anything that's missing.

  3. Shape Your Online Presence

    Then we settle how everything should look and sound: your colours and fonts, and the tone of your captions. The aim is simple. Someone who lands on your profile should see one business, and not a mix of styles pulled from different places.

  4. Get Content Ready for Approval

    Drafts land in your dashboard before anything is published, and you can read through each one at your own pace. If a line doesn't sound like you, comment on it and we'll change it. We don't publish anything until you've said yes.

  5. Keep Things Moving

    After you approve the content, posts follow the agreed schedule. If a listing sells or your focus shifts to something new, the upcoming posts change with it, so your page never feels out of date.

Why Choose The Social 99 for Real Estate?

Running a real estate business already fills your day. Showings, calls, paperwork, a seller. The Social 99 builds your online presence so it keeps going without becoming one more job. Plans start at $99/month, and there are no long-term contracts, so you aren't locked into anything.

Marketing · Graphics & videos

Basic · Starter

$99/month

Get consistent, professional content, ready to post.

Starter
  • 4 custom graphics
  • 2 custom videos
  • 1 revision per deliverable
  • Creative execution
  • Content strategy
  • Reliable turnaround
  • Captions
  • Weekly report
  • Scheduling

Start with a plan that fits your budget and upgrade or downgrade as your requirements change, so you can manage your online presence without stretching your resources.

Frequently Asked Questions

Real estate Instagram management helps you present your property listings through engaging graphics, reels, videos and captions. Also, it gives you a way to share your property features and market updates that keep potential buyers and sellers interested in your business.

Let's Talk

Let's Put Your Property Business
in the Spotlight

Let The Social 99 handle your social media content while you stay focused on showing properties, building client relationships and growing your real estate business.